MEDIA RELEASE: GLOBAL FINTECH SUMUP, BACKS THE LAUNCH OF THE PROVELO SUPER LEAGUE.

Founded in Europe in 2012, SumUp services over 4 million merchants  worldwide and in late 2023 launched in Australia bringing their leading edge technology and efficient point of sale solutions to service the growth needs of Australian businesses.  

This major partnership announcement is a further boost as positive momentum continues to build as the PSL prepares to host its inaugural event, the all new SA Kick It in South Australia from January 18 - 20 within the Santos Tour Down Under festival program. 

Matt Wilson Co-Founder of the league said that the securing of SumUp as the major sponsor of the Men’s Division was an important milestone for the PSL “We are humbled to be launching our first season with the support of a global organisation the scale of SumUp. Their alignment to our values and commitment to supporting Australian businesses is very much in line with our vision and goals to supporting the creation of a vibrant road cycling pathway for our elite talent.”   Wilson added “We also want to thank SumUp for sponsoring the PSL Women’s Queen of the Mountain Jersey.   With the Women’s Division Major Partner already signed and to be announced in the coming days, SumUp were keen to further invest to support the Women’s league through this sponsorship which is amazing.”

SumUp Australia Managing Director Malcolm Areington: “We are thrilled to partner with the ProVelo Super League as the Naming Rights Partner for the Men’s Division and the Official Payments Partner of the league. At SumUp, we are passionate about supporting communities and empowering small businesses. The PSL’s commitment to fostering talent and building a vibrant cycling ecosystem resonates deeply with our mission. We are also proud to support the Women’s Queen of the Mountain Jersey, reflecting our belief in equal opportunities and shared success. We look forward to seeing Australia’s cycling talent thrive as we embark on this exciting journey together.”

The PSL encourages the community to support the inaugural 2025 PSL season partners. If you own a business, such as a bike shop or coffee shop, we invite you to connect with the SumUp team. SumUp is committed to providing affordable, easy-to-use payment solutions for businesses of all sizes.

About ProVelo Super League
ProVelo Super League (PSL) is an annual road cycling league hosted across Australia with teams and athletes competing in a points format launching in 2025.  The PSL will feature an elite women’s and men’s division with Australian and international teams and individual riders set to compete in Season One of the PSL.

The PSL calendar will feature a combination of three-day tours and Australia’s 2 classic one day races. Hosted across January to March, events will take place across Australia. ProVelo Super League will act as a valuable pathway for athletes looking to pursue the ‘Road to the World Tour’.  

In partnership with Jayco AlUla and Liv AlUla WorldTour Teams the winners of the Under 23 PSL Divisions will secure their ticket to the WorldTour.

In the medium term, PSL will seek event expansion into new territories including other States & Territories and the Asia region. The ProVelo Super League is proudly sanctioned by AusCycling.

www.provelosuperleague.com

About SumUp
SumUp is a leading global financial technology company driven by the purpose of leveling the playing field for businesses of all sizes, with the vision of a world where everyone can build a thriving business. Founded in 2012, SumUp is the financial partner for more than 4 million small merchants in 36 markets worldwide, helping them start, run and grow their business. Through its SuperApp, SumUp can provide merchants with a free business account and card, an online store, and an invoicing solution – as well as in-person and remote payment acceptance seamlessly integrated with SumUp’s card terminals and point-of-sale registers. SumUp is committed to leveraging its success to make the world a better place, donating 1% of its Solo revenue to support environmental causes and advocating for educational and entrepreneurial projects around the world. In 2023 SumUp was recognised as a Top Global Employer for inclusion by the Stonewall Workplace Equality Index. 

For more information, please visit: https://www.sumup.com/en-au/